This is prêt we can believe in - and buy. Instep's hotsteppers of the week, Feeha Jamshed and Adil Moosajee, deserve standing ovations for making fashion affordable. Feeha, who has taken over as creative head at the iconic Pakistani label Teejays, recently launched her second line for the brand at Teejays' outlets and it is a sight to behold: racks and racks of affordable, stylish and incredibly trendy clothing that doesn't threaten to leave one in fits of depression after a look at the state of your bank account. Whether its this season's hottest harem pants or jumpsuits, or long, flowy kurtas, Teejays truly has designs on you. And with affordable price tags (retailing between 2000 – 3000 rupees), Feeha is ensuring that fashion doesn't remain restricted to a niche market but actually does cater to the market she designs for: the masses, which has been Teejays mainstay from its conception. It is designers like her who have the potential to make it big, because their designs won't be lost in the stream of high-end clothes being produced by every designer in the country.

Adil Moosajee, also our hotstepper of the week, brings in his knowledge of the textile industry (the Moosajee family runs the iconic menswear stores) into Ego, the streetwear label that has singer duo Zeb and Haniya as their celebrity face. With a constant influx of new designs at affordable prices and must-have deals (who can resist a 'buy two-get one free' offer?), shopping at the store boosts your fashion ego without denting your bank balance.