Texas quarterback Arch Manning apologized Tuesday after joking about a fake AI video showing coach Steve Sarkisian slapping ESPN reporter Holly Rowe.
The incident started after Texas beat Ohio State 24-23 on Saturday in a big comeback win. After the game, Sarkisian cut short a sideline interview with Rowe, saying “Texas fight. Hook ’em!” and walking away.
Fans later created an AI-altered clip that made it look like Sarkisian slapped Rowe and knocked her down.
What Manning said at the press conference
On Monday during the team’s weekly media session, a reporter asked Manning if he had seen any social media edits from the win. Manning laughed and replied that he had seen an AI edit of Sark’s interview.
“Have y’all seen that one? That’s a good one. Of him slapping Holly Rowe. It’s hilarious,” he said. Others in the room laughed along with him. A clip of his comments spread quickly online and drew strong criticism for making light of violence against a woman.
Manning’s full apology
On Tuesday, Manning posted a statement on Instagram. “In my press conference yesterday, I made an insensitive comment about an AI video. There is nothing funny about it. It’s easy to say I didn’t mean it but I know my words and actions were hurtful to a lot of people. I do not take that lightly and am deeply sorry for that,” he wrote.
He specifically addressed Rowe: “I specifically want to apologize to Holly Rowe for what she has personally had to deal with because of my comments. I have a ton of respect for her and appreciate her showing me grace in this moment. I need to do better and will be more thoughtful going forward.”
Holly Rowe accepts the apology
Rowe replied on social media after speaking with Manning privately. “Thank you, Arch. I appreciate our conversation about this – which will remain private. Apology accepted. We move forward with respect and kindness for one another,” she said.
The story remains a reminder that comments about even fake violent videos can quickly become a real issue for high-profile athletes.