TikTok to prepare separate algorithm for US users amid ban law

TikTok is working on a US copy of the video-sharing app’s core algorithm

TikTok to prepare separate algorithm for US users amid ban law
TikTok is working on a US copy of the video-sharing app’s core algorithm 

TikTok is reportedly working on building a copy of its core recommendation algorithm for US users after the country passed the banning law.

As per Reuters exclusive report, TikTok is preparing for a special version of its algorithm for the US. The new system will be different from the one used by its Chinese parent company.

The objective behind rebuilding the algorithm is to block the which requires China-based parent company ByteDance to divest, or the app will be banned for Americans.

ByteDance ordered to work on the splitting code after the speculation about the bill that forced the sale of TikTok or banning the app began in Congress last year. However, the bill was signed into law in April 2024.

As per the report, the complicated project could take more than a year as it requires a code base in the US that is separate from any of the systems used by the Chinese company.

Meanwhile, the TikTok spokesperson has called the Reuters report ‘misleading and factually inaccurate.’

Additionally, the company has previously said that it has no plans to sell. Even the company has also filed a lawsuit in May to stop the implementation of the bill.

It also posted a passage from the lawsuit that says, “The 'qualified divestiture' demanded by the Act to allow TikTok to continue operating in the United States is simply not possible: not commercially, not technologically, not legally. And certainly not on the 270-day timeline required by the Act."

TikTok also asserted in the lawsuit, “There is no question: The Act will force a shutdown of TikTok by January 19, 2025, silencing the 170 million Americans who use the platform to communicate in ways that cannot be replicated elsewhere.”