TikTok teams up with Getty Images to power AI-generated ads and avatars

TikTok teams up with Getty Images to power AI-generated ads and avatars
TikTok teams up with Getty Images to power AI-generated ads and avatars

TikTok is revolutionizing digital marketing by introducing a new AI-driven video platform for advertisers.

The video-sharing app will allow the advertisers to take in content from Getty Images when using the platform’s AI ad creation tool.

Through this integration, advertisers can utilize Getty's licensed images and videos to create advertisements that feature AI-generated content, such as AI avatars resembling real individuals.

On Thursday, November 14, the AI-powered video generation tool will be available for advertisers and it can be accessible through TikTok’s Symphony Creative Studio.

It will also help to make a video based on a product description, adding an AI avatar to “speak” about it, and even incorporate AI-powered dubbing in different languages.

Advertisers can also utilize the tool to create various versions of an advertisement, along with the ability to "remix" a pre-existing one.

Last year, Getty Images made agreements with businesses throughout the AI sector since introducing its own AI picture generator.

It granted access to its vast collection of legally licensed, commercially safe content to firms like Nvidia and Picsart.

Peter Orlowsky, Getty Images’ senior vice president of global strategic partnerships said in the announcement, “This collaboration offers seamless integration into TikTok’s Symphony Creative Studio, giving brands and businesses direct access to our vast library of millions of premium images and videos, ensuring they can create powerful, engaging TikTok‑first content with ease.”


Related
Read more : Sci-Tech

ByteDance plans to launch US-specific version of CapCut: Report

ByteDance plans to launch US-specific version of CapCut: Report
ByteDance has yet to confirm whether other apps, including Lemon8 and Gauth, will get U.S.-specific variants

Bluesky brings improved notification customisation feature

Bluesky brings improved notification customisation feature
Bluesky has launched notifications for when someone likes a user’s repos or reposts content they’ve already shared

OnePlus Buds 4 and Smaller OnePlus Watch launched in US

OnePlus Buds 4 and Smaller OnePlus Watch launched in US
OnePlus Watch 3 offers up to 60 hours of battery life in Smart Mode and seven days in Power Saver Mode

iOS 26 beta 3 released with significant update

iOS 26 beta 3 released with significant update
Apple has dialed back with the latest “Liquid Glass” design in the third developer beta of iOS 26

Facebook’s new AI feature could expose your private photos, expert warns

Facebook’s new AI feature could expose your private photos, expert warns
Facebook has introduced a new feature where it asks users for permission to access the photos stored on their phones

WhatsApp to introduce threaded replies for more organized chats

WhatsApp to introduce threaded replies for more organized chats
This feature will help keep conversations structured by linking replies directly to the original message

TikTok plans new app version for US users as ban deadline looms

TikTok plans new app version for US users as ban deadline looms
TikTok could launch new app version for US users as the forced sell deadline approaches

ChatGPT use for news jumps 212% as millions ditch Google searches

ChatGPT use for news jumps 212% as millions ditch Google searches
Most people are using ChatGPT for news focus on current topics like the stock market, finance, sports and weather