Bluesky has recently started appearing on the timelines and social media pages of people and left them wondering about it.
The platform similar to X and other social media sites describes itself as “social media as it should be."
The platform says, “We aim to replace the conventional ‘master algorithm’, controlled by a single company, with an open and diverse ‘marketplace of algorithms.’”
The main difference is Bluesky is decentralised - a complicated term which basically means users can host their data on servers other than those owned by the company.
This means that rather than being limited to having a specific account named after Bluesky, people can (if they like) sign up using an account they themselves own.